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Latest News | Stealing A March On Your Competitors

Stealing A March On Your Competitors

Wednesday, May 6th 2015 1:29pm

The most powerful way to stay ahead of the game and keep on top of all your rivals in business is to dominate them online. A strong online profile using all the elements that will give you a powerful presence will do wonders for your bottom line in the short term, medium term and long term. Because so many local businesses do not use the power of the internet to its full potential it is often quite simple to steal a march on your competitors.
Here are a few pointers as to how you can deliver a strong online presence for your business:

First and foremost make sure you have a website that promotes your business in the right way, you want to be showing your website visitors what you can do for them and then leading them into taking action. Your website should be using all your relevant keywords and it MUST be mobile responsive otherwise you are wasting your time! Also make sure you have a contact form on the site which is capturing peoples emails and phone numbers.

If your business is selling products and/or services get an Ecommerce store set up on your website, the potential for selling is limitless if you can sell your products and services online and it can really push your business forward. Setting up an Ecommerce website is not as difficult as you may think!

Local businesses and indeed national businesses need to use the power of social media to drive their business and sales, and by using Facebook, Twitter, YouTube etc you can really make a connection with your customers. Social media can give you a more personal touch with people online and it can build relationships which is a very powerful thing to do when you are in business.

Use SEO techniques to build up your Google rankings so that people can find you more readily online when they are searching for your businesses keyword terms. You can do this in a number of ways, including using keywords in your content, providing regular fresh content on your site, creating relevant backlinks etc etc.

And don`t forget how powerful a Google+ Page (Google Business Listing) can be for a local business, and how much it can help with your search engine rankings. Make sure you have a link to your website on your Google+ Page and make sure you verify it and fill in all the separate sections.

Online Solutions of course can help you with all the above and more!! When you have a business it is not easy to juggle all the things you need to do for your business on a day to day business AND promote your business online, which is where we come in. If you want us to review your business online and give you advice on how to drive it forward hen contact us at the earliest available opportunity.


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